Wednesday 30 September 2009

Draft of website


Before I went ahead and began to make my website, I thought it best to make a mock up of my website. Here is an initial plan and has the basic principles of what I wish to include in my website. In the blank gaps at the side of the picture I wish to have promotional ticket offers and gig dates. This will help it to look more original and more like a real website. I would wish these things to be flashing and attracting attention.

Sunday 27 September 2009

Album Cover Analysis


The Kings of Leon album cover, incorperates all the members of the band on to one image. The picture used is that of a bald eagle, which has long been a symbol of America and their strength. I believe the kings of leon used this as a symbol of their firm patriotism and then used their faces on the picture to show that they were at one with it. It also represents their unity as a family and shows that they are all under "the same wing" so to speak.


The Foo Fighters' album is very simplistic. It incorperates one main imagage with minimal text to accompany it. The bomb looks to be similar to a light bult, possibly symbolysing the new ideas that the band may have had. The bomb represents the bold statement which this band will make with its release.

Music Video Analysis

Cascada - Dangerous

The Camera starts off with a soft zoom into a room incorporating a long shot used to get all of the scene into view, this is accompanied by a soft whispering noise which goes well with the shot. The camera then cuts to a mid shot of the artist who is standing in a darkened room in front of some ornate wall paper. The lighting makes it seem more romantic and the intro to the song adds to this. After a few seconds the camera does a fast cut to a man putting a jacket on, this is obviously meant to tell us that the song is directed at him and we can now have a sense for the narrative. As the base kicks in the editing becomes a lot more fast and intense. The camera soon moves to an over the shoulder shot of the artist looking at a computer screen where a camera is following the man(symbolising that the woman has no trust of where the man is going). This feeling is backed up by the lyrics: "you're so dangerous". As the man leaves the house there is a long shot in a slightly low angle, giving the impression of the dominance the man has over the woman, the long shot is used to show the house but also the expensive cars he's driving. As the guy walks into the house long shots are used to show all the extravagant props that are on show, such as large paintings on the wall. To look aesthetically pleasing to the eye, the editing team has changed shot to go on the beat in some instances, this gives a sense of precision but also continuity. The camera then becomes rather disorientated and pans across different shots to form a sense of panic or direct acton. One shot used is one of the artist driving very fast in her sports car, which symbolises her revenge her will to find out the truth by being direct (in this fast car). The man and the other woman move into a room and are filmed using a mid shot to get them both in from waist height but also to show some of the surroundings. The colours used throughout are mellow and nonthreatening apart from the yellow sports car which the artist drives, which again represents her lack of conformity and drive to find out the truth, even if it means going against the norm (the other mellow colours). One of the last shots used is that of the artist and the man together. She stands over him in a provocative manner and seems to hug him but by doing so, steals something he has taken. The way that she is stood over his is symbolic of the shift in power. The black leather jacket which he was wearing before has now gone, he's now left in just in a t-shirt, almost as if he has had something stripped of him (his dignity) and now he's powerless. The video finishes with the artist driving off in her yellow car using long shot to get the extravagent house on show.

Wednesday 23 September 2009

Video Analysis

Birthday Sex

The camera starts off with a tracking shot moving into a room, slowly revealing a camera being set up. The camera then moves to an over the shoulder shot of a woman walking into a room, the camera moves down her body and cuts from her to a man singing the song. The camera cuts between the man, the woman’s behind and a bed; allowing the audience to get a feel for the genre and the connotations being conveyed in the video. The video is full of pragmatical shots, to many people a glass of champagne and strawberries is considered to be romantic and sexual which is one reason I believe it has been included in there. The man in the video is often accompanied by the woman in many of the shots and she’s often caressing him in a sexual manner or they either find themselves in rather compromising positions, adding to the general feeling of the video, however this is not surprising when you find out the title is “birthday sex”.
The clothes they are both wearing are considered to be fashionable for this year however the way in which the camera focuses on certain parts of their body which makes it seem sexual. The editing is cut in such a way that it changes scene on the beat. This makes it seem more continuous and flows better.
Its constant referral to fruit and presenting it in a sexual way is only more proof of what this video is trying to portray, this is further confirmed by the introduction of shots of a bed. The camera being pointed at the bed also has sexual connotations
The lyrics convey many sexual meanings also: “You say you want passion, I think you found it, Get ready for action.” These show that the song it souly centred around sex and sexual things. Dyer wrote about how stardom can affect the way in which they act and “sexual magnetism” is highly evident in the video.

Sunday 20 September 2009

Actors Who Will Feature



The first of actors who will feature in my piece is Jamie Brice. As a fellow media student he understands the different conventions which make a successful piece. Convinientlty he can also drive, making doing tracking shots and parts of the chase scene a lot more simple. He has also got experience in acting and theatrics as he is a drama student at a college near by.

The second person who will be featuring in my piece is Billy Abbott. He does not have any media experience, but his enthusiasm to be part of this means a sure commitment to the piece. Both of the actors will be wearing similar clothing to that I have written about below.

Wednesday 16 September 2009

Fiming schedual


Here is a table I drew up, briefly describing the allocated time and plan of each filming date.

Risk Assessment


As filming can often go wrong for numerous reasons, I have drawn up a risk assessment to hopfully make filming smoother and less accident prone. I have listed the risk, the likelihood and the solution. This I hope will prevent such things (as listed in my risk assessment) from happening.

Tuesday 15 September 2009

Props




Although props do not feature highly in the piece, the narrative is based around a prop. The main prop is the CD which is used as the link between the chase scene and the music, it offers some level of clarity to the audience and gives an slight inclination as to what may happen in the video.
The second prop is a means of transport to different locations but also acts as a intensifier in the chase scene. It will also be used to help with a tracking shot which will be used in the video.
The final are some DJ decks which will aid me in the performance part of my video but also gives a sense of completion to the video.

Friday 11 September 2009

Costume Choices



The costume I have chosen is mainly black and features a hoodie; a main element of street and urban clothing. A black beanie is also in use, just as it adds to the urban feel of the piece. The other two guys who will be giving chase in the video will be wearing similar stuff, possibly with a white t-shirt.

General Idea for Video

The general narrative of the video is as follows: a guy walks out of a shop holding a CD in his hand. He puts the CD into a music player and puts his head phones in. As soon as this happens the music begins to play. The man walks away and two men start to give chase to him. A chase scene develops as the camera switches between a first person view and various camera angles to give the impression of a intense chase. The man running believes that he’s got away from the guys, but they soon find him and the chase scene continues. Finally the man loses the two guys giving chase and he enters into his house and begins to mix the song into some DJ equipment. The song finishes...

Mind Map of Ideas


Here is a mind map of some intial planning ideas for my video.

Wednesday 9 September 2009

Research Into Websites


The first website is that of Dub Fiend and is on MySpace. He uses this as his main means of distribution and advertising. On it there are many of his tracks to listen to for promotional purposes. The layout of his MySpace is dark and slightly urban, which goes well with the type of music produced by Dub Fiend. It’s also minimal which suggests that his music is also similar; we can see this to be correct when we listen to tracks such as “the beginning of the end.” Importantly, it has his contact details and his most recent sets. The feeling I get from it is that it is not only a means of distribution, but highly focussed around advertising his name as a DJ/producer. There is a small section which shows who dub fiend is associated with, in “my friends.” This helps him to be easily categorised into a Dub step genre as well as to make friendly connections within the industry.

The second website I have chosen to view is “bare dubs records”. Similarly to that of the site of Dub Fiend’s it is minimalistic and uses similar colours, which makes me think that black and dark blues are particularly urban colours therefore used a lot of the time on sites such as these. On “bare dubs records” there is a small write up on their purpose and a little about their history. Its main focus is to sell dub step music but as a result of this advertise the artists more by having links to MySpace pages of theirs.

Tuesday 8 September 2009

Research Into Target Audiences


I have conducted a survey amongst my peers in order to get an idea as to who I am directing my piece towards, but to also gain an idea as to how commercial dub step has become in the last few years. The results show that since its main launch in 2005, dub step has reached the ears of many people, in fact fifteen out of the seventeen people I asked had heard of it, however only nine from the seventeen asked liked it which tells me that even though dub step has come on leaps and bounds in popularity in recent years, the audience is still selective. All the people asked agreed that a chase scene within the video would look good, but all said that it would only be suitable to some songs.

Monday 7 September 2009

Music Video Dirrectors


Michael Bay (born February 17, 1965) is an American film director who is most famous for making large budget action films. Some of his more notable films include such titles as: Armageddon, The Rock, Pearl Harbor, Bad Boys, Bad Boys II, Transformers, and Transformers: Revenge of the Fallen. However, he is also famous for making many music videos; one of these was actually for the sound track to him film, Pearl Harbor. When he can he also likes to appear in the film as an extra or a very small role. His films are often big and dramatic with lots of explosions and special effects. This is apparent in some of his music videos, one being the video to the song “There you’ll be” which uses clips from the film Pearl Harbor.
http://www.michaelbay.com/




Anthony Mandler is an American music video director. He has worked with many top RnB artists as well as some of the top names in hip-hop. He graduated from USC Film School and realised his passion for photography. Whilst in the industry he gathered a lot of contacts and before long he found himself directing music videos. His videos often include many semi naked models, which is typical of the genre of hip-hop and RnB. However whilst making the video to “Beautiful” by Eminem, there is none of this which suggests that he is more than capable to make a serious music video to accompany a song.
http://www.youtube.com/watch?v=AOAL2lLBKqM

My Chosen Artist


The artist which I have selected is a Dj/producer from Nottingham. He goes back by the name of “dub fiend” and is looking to release his songs via digital means. He constantly looks for inspiration around him which can lead his music in a different direction. The song which I have chosen is called “Syncopath” and can be found on Dub fiend’s MySpace and on YouTube. Dub fiend’s real name is Fraser Mills and is currently situated in Nottingham, which was how I heard of him. The majority of his music is distributed via digital means or posted onto the internet where he hopes internet recognition may arise. If Dub fiend was to be signed by the numerous record labels out there, the most likely would be Tempa, Soulja, Road or Vehicle; as these all specialise in Dubstep or Grime.
http://www.myspace.com/dubfienduk

Friday 4 September 2009

Music Video Music Genres


Dub step is a type of music originating in London in the early 2000s. Its major influence comes from Garage, another type of UK urban music. Dub step uses a lot of snare drum sounds which it has taken from other genres such as Grime. Its focus on the base often makes it seem quite dark and accompanied with an average of 140 beats per minute, means that it is eligible to have high tempo areas to the song. Dub step is often played in a minor key, which gives a harsh, slightly aggressive tone which goes well with the urban street scene from whence it came.

Dub step videos are often centered around criminal activity happening on the street. They utilise its aggressive sound to create a feeling of hardship and wrong doing. The videos are often full of emotion and sometimes anger. (http://dancetechnomusic.suite101.com/article.cfm/what_is_dubstep)